North Beach Rocks!!!

Congratulations team North Beach for your valiant victory in the world’s first Bus Stop Derby. Well played. Your 363,650 points and over 150,000 game plays got you first place, with the Tenderloin in close second with 329,625 points. We don’t know how many buses you missed, but the sacrifice was worth it: in addition to citywide bragging rights you get to host the rock block party with OK Go!

The entire city is invited to rock out on the rooftop at the SF Art Institute, from the toughest competition (Mission and Tenderloin—so close!) to the slightly less tough (Noe Valley, thanks for playing). The block party is on February 5, doors open at 3:30pm with a variety of street food, games, and other surprise! But remember to come early to make sure you get one of the 800 wristbands to enter.

P.S. Take the bus. Parking at the block party is very limited so hop on the Muni (nearby lines: 45 Union/Stockton, 30 Stockton, and 41 Union) or ride your bike.

1 Comment retweet

North Beach and Tenderloin still neck and neck!

It’s not over yet. With over 100,000 games played, over 2,500,000 points scored, with less than a week to go, North Beach and Tenderloin are still battling it out over the championship of the world’s first Bus Stop Derby. And Mission, close behind in third, can still pull a last minute wonder by Friday.

Whoever wins is anyone’s guess. We have some really cool venues picked out for the top five neighborhoods, and OK Go is ready to rock. So get out there and play to bring the best block party in the city to you. Rally your friends, get your neighbors playing, and get OK Go to play for you.

We can’t wait to see some of the epic battles of this final week.
See you at the winners’ block party—where that party is, is up to you!

Leave a comment retweet

What is a “Bus Stop Derby”?

The short answer is it’s a two-month citywide challenge that turns bus stops into social gaming hubs.

An even shorter answer is it’s something that makes waiting for the bus fun.

Most of us don’t really love our daily commute. And even though you soon recognize the same faces that get on the same bus at the same time every morning, it’s pretty rare that we talk to each other. We thought we could make public transport a little more fun.

So we put up 20 Bus Stop Derby bus stops with interactive 72-inch touch screens. We developed four addictive games that you can play right then and there while waiting for your bus—and since it’s even more fun to play together (and especially to beat someone), you can challenge players at other Derby stops to live head-to-head games. And you aren’t just playing for personal glory, you’re playing for your neighborhood.

The Bus Stop Derby pits 20 teams (20 San Francisco neighborhoods) against each other. So choose your neighborhood, rally your fellow commuters, and go break some high scores!  The grand prize is a concert with OK Go that takes place in the neighborhood that wins the Derby. Have fun, and may the best neighborhood win!

3 Comments retweet

Tweet of the Day

WebLightCarlos San Francisco’s North Beach Wins Yahoo! Bus Stop Derby http://bit.ly/hR4dbj #yahoo

Leave a comment retweet

“Check Out Yahoo’s Cool Bus Stop Derby Challenge”

Click here for the full story from Business Insider.

Leave a comment retweet

Tweet of the Day

limefreshmex Ok, so we love Miami and all, but San Fran is looking pretty cool right now. Yahoo debuts it’s Bus Stop Derby http://ow.ly/3J6Hp

Leave a comment retweet

“Kudos to Yahoo! for coming up with a creative, interactive, and entertaining marketing initiative that is surely just the beginning of this type of interactive outdoor advertising and ambient media.”

Click here to read the full story from CorporateEye blog.

Leave a comment retweet

Thanks for the articles, we can’t wait to see who will be the winning neighborhood!

San Francisco Gets Inter-Bus Stop Multiplayer Gaming
“This has to be the coolest thing Yahoo or Clear Channel have done, like, ever, right?” From Gizmodo, click here for the full story.

“Yahoo!’s bus-shelter games start city rivalry” From Adweek, click here for the full story.

“Yahoo brings gaming to streets of San Francisco” From Gamernode, click here for the full story.

Leave a comment retweet

Tweet of the Day

Leave a comment retweet

Tweet of the Day

supercilious Yahoo! Bus Stop Derby pits San Francisco neighbourhoods against each other – North Beach is winning http://bnts.me/e6sDRM

Leave a comment retweet

Tweet of the Day

hemmm great ad campaign | Yahoo! Bus Stop Derby pits San Francisco neighborhoods against each other. http://bit.ly/g9QvfB

Leave a comment retweet